Financializing a Meme: Dissecting the Wassieverse NFT Mint
How to productize a meme and community
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This week: Wassieverse
Full interview with Wassieverse member, Bags:
Welcome to The Weird Corner of Crypto Twitter
You’re scrolling through Crypto Twitter.
You stumble across an interesting, somewhat funny thread.
At the bottom of it, a stranger has tagged one account:
“@Inversebrah”
If you’ve hung around Crypto Twitter long enough, you’ve likely come across the bizarre subculture of “smolting”, also known by his Twitter handle as @Inversebrah.
Whenever something of interest happens on Twitter, smolting is invoked as a way to commemorate the moment: Twitter users tag him on tweets that are meme-worthy, and smolting would screenshot and share them.
In fact, smolting is one of many fictional creatures known as “wassies”, which emerged organically in the depths of the 2018 crypto bear market, and have since evolved into a staple of crypto internet culture, with Inversebrah garnering 180,000+ followers and countless more accounts emerging.
This month, some of the original purveyors of the wassie meme will be launching Wassieverse -the official NFT collection for the 4-year old community.
Below, we’ll break down what Wassieverse is, and present a summary of how the current market is valuing various NFT collections.
Blockcrunch VIP subscribers have the option to enter a free raffle for the NFT whitelist at the end of the memo. However, note that this research memo is for informational purposes only and does not constitute an inducement to participate in any mint.